Strategies for creating products that captivate and engage users. 💡
🎧 Listening time: 4 hrs and 40 mins
⭐ Community rating: 4.4 / 5
Introduction to Hooked: How to Build Habit-Forming Products
This book uncovers the pattern of why certain products captivate buyers and stand out among their competitors. The authors explain many successful companies’ strategies to keep customer loyalty and encourage repetitive purchases.
What is Hooked: How to Build Habit-Forming Products about?
The strategy presented in the book doesn’t rely on forceful messaging or expensive advertising campaigns. The authors provide practical guides for creating sustainable user habits and making useful and practical products for the market. It illustrates these concepts with compelling real-life examples.
It could be valuable for product managers, entrepreneurs, and anyone interested in developing products that cultivate habits and engage users effectively.
The author Nir Eyal explains the user behavior towards technological products or services, and he dives into the psychology of the consumer.
Should I listen to Hooked: How to Build Habit-Forming Products audiobook?
This audiobook is not only attractive, but it’s also full of practical strategies to shape the future of habit-forming products in a responsible and user-centered manner.
📝 Book Author: Nir Eyal and Ryan Hoover
🎙 Audiobook Narrator: Nir Eyal
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